Albert’s posterous

Setting the Record Straight on My Purchase of www.nytpick.com

I’m posting this just because the article that mentioned me in depth about possibly being behind the NYTPicker blog is wrong, funny, but wrong.  The ASSME blog has not posted my comment as of 6:00AM EDT  about 36 hours after I submitted the comment so I think it best to make sure my response is somewhere online. I even contacted the editor Sheila McClear who said she would check on it.  This is the way their page displays regarding my comment.

  I really think the author of the post Steve Huff has taken a satirical approach to the piece. All the same as the guy about whom he is attributing a blog which is about a major international newspaper, I feel compelled to set the record straight. 

As a person who counsels companies about understanding the web, I believe my actions are the best counsel in this case.   I don’t want Huff’s false premise to stand and gain digital credibility, yet my perception is it is a piece that was done more in the spirit of humor than a factual milestone.   Therefore my response is in a similar tone, and those who know my writing on Media Bullseye  know I take joy in coaxing a smile out of readers.  

So enjoy this post which in large part appears here because I think it necessary not to be absent from this digital record for in this case I am certain of the facts.  The smaller and italics type is copied from the response page after submitting the comments. 

1.                    
Albert Maruggi
on Sep 9th, 2009
@ 12:48 am

Your comment is awaiting moderation.

This is a good one, I mean classic conspiracy theory stuff. Tell me Steveo, are you still looking for the pictures of Neil Armstrong stepping foot on the Nevada desert laughing his ass off, “One small step for man. OH no guys I can’t go through with this.” Are you wondering why Armstrong caved? Yeah me too.

Ok Ok, It’s obvious you don’t know me. Want to? , Podcasts back to February 2005, hundreds of blog posts and comments on other blogs, 8,483 Tweets (Like twice what you have and I hate to think what that says about my life) , Facebook, LinkedIn. Oh you never call, you never write, to ask me, “Hey Al what’s with your name as the originator of the NYTpick.com domain a couple of years ago?

I would not have either, you’d have ended up with a boring story like the real reason I registered http://www.NYTPick.com

The real reason was a friend of mine wanted to do a Sunday night conversation podcast of what we thought were interesting articles in that day’s New York Times. Why the New York Times? We appreciate journalism and outside of the Jayson Blair thing,http://www.nytimes.com/2003/05/11/national/11PAPE.html I was a loyal New York Times reader, I cancelled my subscription because of that credibility body blow, nothing to do with not wanting the news on processed trees.

The conversations we thought would be fun never got off the ground. My buddy and I have active families, spending time in the office editing a podcast on Sunday night wasn’t something we could pull off. I let the domain expire.

Now that that’s settled, Steve you write some entertaining stuff even if it is a bunch of Bull. In this wild west of new journalism as long as you spell the name right and get the links for the right SEO phrases, I could care less and you did thanks!

Hey we should do a podcast together about… on second thought, that won’t work.

All the best,

Albert Maruggi
The man behind the man behind the curtain.

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When Digital Funny Can Leave A Mark

Holy Hanna , what did I just do for a laugh?! Lee Odden, author of Top Rank Blog, a wonderful resource, Tweeted this

In a moment of humor, I am trying to be a leading Twitter Comic providing Tweeting improvisation based on other’s tweets, I respond with the following

NOTE: smiley face at end. After I hit send I’m thinking, Yikes! What if it gets RTed?  What if it starts a Tweeter trend #MaruggiDrinking  or worse yet #MaruggiDrinkingAgain  - What if my life insurance company is tracking its customers’ habits and feeding their tweets into their database. What if my in-laws are tracking me, (and they are)?  It’s just 140 characters people, a little chuckle. Should my response be “Lighten Up Francis”  Should I Tweet a retraction?

Let me consult my influencers.

Oh God, there really is a Tweeter named Doubt, I’m hosed.   

Lesson Learned: Social Media will eventually stifle all communication.  :> }

Albert Maruggi

President of Provident Partners

Senior Fellow - Society for New Communications Research

612-325-8126 cell

651-695-0174 office

790 Cleveland Avenue South

Suite 221

St. Paul, MN 55116

www.providentpartners.net - Marketing Edge Podcast and Blog at www.providentpartners.net/blog

www.twitter.com/AlbertMaruggi

Profiles on www.utterz.com - www.facebook.com - www.friendfeed.com

Join our social media sandbox, on www.ning.com

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Aging - The Opportunity of a Lifetime

 

It’s a bittersweet story of Aunt Camille.  Born in the Bronx, New York in 1925 to Italian immigrant parents she was a rebel for her time.  Camille was a gritty, New Yorker,  Yankee fan, (the baseball audio file is Camille talking about the sport, and meeting Joe DiMaggio after he retired while at an Italian American parade in Scranton, PA, she also mentions her brother-in-law, my father with whom she was good friends)  a Frank Sinatra lover, and she appreciated innovative music.  Aunt Camille turned me on to Art Tatum, one of the great jazz pianists of her time. She is part of a bygone era.   She could have been a member of the Rat Pack if they had female members.

The always independent Aunt Camille, no husband, no kids, no siblings or parents left, was getting on in years.   

 I am her only relative.  We talked several times a week, and I’d see her a couple of times a year while in New York.  As she became less mobile, her surroundings deteriorated from the apartment to her fear of dying, or perhaps her fear of dying alone. 

Camille taught me a few things,

1) People need other people to care, not just be there, not their money, but to take a stand and care. 

2) Age is a state of mind 

3) Get people out of their comfort zone with a gentle push and a pair of strong shoulders

4) Our remarkable American society is pretty cruel to the elderly

5) Children should be around old people and visa versa, it builds character and gives credibility to being silly

6) It is easy to do the right thing, no matter how hard

 

This journey started in May when I visited Aunt Camille and realized she couldn’t do life on her own.  The two flights of stairs in her apartment, making meals, even paying bills were becoming unbearable.   “Aunt Camille, let’s go to Minnesota and see what happens.  It will be our little adventure,” I said.  That plane ride with me had to be a frightening experience.  Leaving all she knew, but what the hell, if the Yankees can play in a new Yankee Stadium, surely Joe DiMaggio’s greatest fan can take a few at bats in Minnesota. 

Hanging Out

We did a lot together, in part because we both needed to be around each other; she out of fear of being alone and me out of fear of losing her before we could determine if the adventure was a success.  I am

blogging about her because I took her to the office several times.  She was there when I recorded Bryan Person for a Marketing Edge podcast episode.  We even Twitted about her with the #AuntCamille hashtag.

We would have coffee just about every morning, and when we didn’t, we’d have lunch together.  Aunt Camille found a new friend in our dog Torrie.  It is amazing how much love dogs can give.  Aunt Camille talks about Torrie in the audio file named Torrie.

I also knew that Aunt Camille can teach my family something about giving, caring, sacrifice, and time.  Yes, time, and the ability to perceive it as a youth is a rare gift.   To perceive that time is relative to each individual.  My time is not someone else’s.  Perhaps that is why our family spent so much time with Aunt Camille without breaking much of the routine of the Maruggi family.  Yikes, that meant Aunt Camille was at the soccer field, over to the little league field, in the office, at the house, eating at McDonalds, Cosetta’s, shopping at Target and Lunds, (God I’m exhausted just recounting this).    All of the kids and my wife all took their time with Aunt Camille, some of it was to listen to a story told for the 5th time, some of it was their sharing a highlight from the day or their school. 

One of my favorites was the trip to take Eddie to drum lesson’s at Ellis’ Drum Shop.  Aunt Camille and I waited for Eddie spending time playing some of the instruments in the store. 

 We had a blast, talking about Big Bands, Artie Shaw, Woody Herman, Gene Krupa.

In six very short weeks, Camille had a new lease on life. She would thrill at having pancakes in the morning. Going to church on Sunday and coming over for breakfast. She was up for anything.  I could call her and say, “Want to come over the office for the afternoon, or want to go for a ride, or want to have coffee? “Sure when are you picking me up,” she would say. 

These pictures were taken the day before she had a stroke, last Friday.  The heart failure and reduced kidney functions didn’t help her case any and Aunt Camille passed away.  When she first came to Minnesota I recorded a conversation with her, just old stories.  When she was in the hospital I played that conversation back and even though she could not respond, I believe it brought her joy and peace.

Aunt Camille you are a great gal and a wonderful Aunt.  The adventure was shorter than what I thought it was going to be, but that was on my time.   This was the right thing to do, and the right thing is easy to do, no matter how hard.

Say hi to everyone for me,  Love,

Albert

 

 

 

 

Camille Baseball  
(download)

the top player is a soundbite about the dog, It is mislabeled on the player baseball.

Camille Baseball  
(download)

Comments [15]

Highland Park Little League Champs

Eddie played well at first
 
Albert Maruggi
President Provident Partners
Senior Fellow Society for New Communications Research
www.providentpartners.net
amaruggi@providentpartners.net
Office 651-695-0174
Cell 612-325-8126
Twitter.com/AlbertMaruggi
Sent from iPhone

Comments [0]

An 85 year old on the social web

Albert: So the Internet is about volumes of information published by anyone, isn't it amazing?
 
Aunt Camille: what's so special about that? Special is when few people have something not when everyone has it.
 
She has a point, holding on to information does mean power or money. The long term implication of open access, of synergy of collective wisdom is a model of greater good.

Albert Maruggi
Twitter.com/AlbertMaruggi

Comments [1]

Madoff Gets 150 Years and Free Long Term Health Care!

I guess it’s true you do need to be stripped of all your assets to get catastrophic care in the US.   At 71 years old he picked just about the right time to seek the government’s help with health care.

AP/Christine Cornell  - Photo along with story from Jill Schlesinger CBS MoneyWatch contributor to Huffington Post

Albert Maruggi

President of Provident Partners

Senior Fellow - Society for New Communications Research

612-325-8126 cell

651-695-0174 office

790 Cleveland Avenue South

Suite 221

St. Paul, MN 55116

www.providentpartners.net - Marketing Edge Podcast and Blog at www.providentpartners.net/blog

www.twitter.com/AlbertMaruggi

Profiles on www.utterz.com - www.facebook.com - www.friendfeed.com

Join our social media sandbox, on www.ning.com

email me for an invitation

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Old Technology Shows You Care

Hey, Peter Shankman, of HARO fame, 

I’m calling you out.  Everbody knows Help a Reporter Out and HARO was featured on the Marketing Edge podcast,   But here’s the great thing for social media lovers, Shankman’s interest in animals to the point where he encourages HARO website readers to donate to the Best Friends Animal Society has an impact.  I donated a while back to the society and this weekend, they called to thank me.  It’s a great human connection to get a call instead of a boilerplate email. It shows the organization, in theory based on caring for animals, actually cares enough to thank its donors. 

I think it is important we don’t use technology, digital automated technologies to be specific automated emails, auto DMs, as a crutch to be more efficient which in some ways makes us less human.  Thanks for the call Liz, and thanks Peter for sharing your love of animals with your HARO users. 

Albert Maruggi

President of Provident Partners

Senior Fellow - Society for New Communications Research

612-325-8126 cell

651-695-0174 office

790 Cleveland Avenue South

Suite 221

St. Paul, MN 55116

www.providentpartners.net - Marketing Edge Podcast and Blog at www.providentpartners.net/blog

www.twitter.com/AlbertMaruggi

Profiles on www.utterz.com - www.facebook.com - www.friendfeed.com

Join our social media sandbox, on www.ning.com

email me for an invitation

Comments [0]

Social Media Breakfast Twin Cities

Huge turn out at social media breakfast #smbmsp to follow on Twitter. The Father of Social Media Breakfast Bryan Person will be on the Marketing Edge Podcast this week.

Albert Maruggi
President Provident Partners
Senior Fellow Society for New Communications Research
www.providentpartners.net
amaruggi@providentpartners.net
Office 651-695-0174
Cell 612-325-8126
Twitter.com/AlbertMaruggi
Sent from iPhone

Comments [0]

convinced about dynamic of social ecosystems

 

After 15 minutes on Posterous I’m more convinced than ever that social sites/services  are like bars, associations, coalitions.  They are the equivalent of exchange destinations of the mind.  As Rubel says, these are becoming ecosystems for being social. Each eco subsystem, (Twitter, FriendFeed, etc ) has it’s own feel, set of unique or power users compared to other sub ecosystems. My thoughts here are the dynamic of maintaining the same set of individuals across these systems, then combining those with new individuals from other sub ecosystems is what creates the synergy of thought, perspectives, and understanding that can change how we view the world.  Idealistic dreaming or realistic potential? 

 

PS the email signature block thing can be a logistics nightmare for some – (see virgin posterous post)

Marketing Edge Podcast and Blog

www.twitter.com/AlbertMaruggi

 

 

 

Filed under  //   social ecosystem   steve rubel  

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A Posterous Topic from Albert Maruggi

This is posterous but it might be called, preposterous preposterous  meaning completely contrary to nature, reason, or common sense; absurd; senseless; utterly foolish: a preposterous way to communicate

This idea of creating such a life stream from an email to a blog. Why?  When you have blogs, utterli , Twitter, et. al So I am trying it but I’m not quite sure which end of the horse this idea came from? 

Oh I’m not making a judgment just yet, I’m just looking around at all this “green” marketing and thinking, Yikes, are we leaving a bunch of digital pollution around the web in the name of “lifestreaming” or “the state of now” ? 

Just a topic for consideration – your thoughts welcome, but keep then in a neat pile OK? Thanks -

Albert Maruggi

President of Provident Partners

Senior Fellow - Society for New Communications Research

612-325-8126 cell

651-695-0174 office

790 Cleveland Avenue South

Suite 221

St. Paul, MN 55116

www.providentpartners.net - Marketing Edge Podcast and Blog at www.providentpartners.net/blog

www.twitter.com/AlbertMaruggi

Profiles on www.utterz.com - www.facebook.com - www.friendfeed.com

Join our social media sandbox, on www.ning.com

email me for an invitation

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